Hans and Chris combine years of experience in golf, biomechanics and building companies. One lives on the course and knows players and coaches inside‑out; the other thinks in systems, data and long‑term performance.

Get Grounded was born from one simple frustration: we saw golfers spending thousands on clubs and shoes, but almost nothing on the foundation that ties it all together – their feet. So we set out to redesign the system under the player.

We built prototypes, sat down with podiatrists, biomechanists and physios, tested materials and put them in the hands of single‑digit players and committed seniors.

Instead of making “just another comfort insole”, we went back to Newton’s third law: every action has an equal and opposite reaction. How do you channel that ground reaction force best into the club?

In 2025/2026 we launch semi‑custom insoles and Connection Socks. Full‑custom 3D‑printed insoles based on foot and swing data will follow as the premium layer for golfers who want to optimise their base even further.